This week, I am reaching out to creative and talented people like you who love to make beautiful things. If you have a strong passion for sewing, drawing or even gardening, you should check out the Craftsy online classes because they offer some exciting opportunities that can turn your creative skills into profit. Here is how they work.
What Is Craftsy
Craftsy is an online learning platform and marketplace, established in 2010, for craft enthusiasts to share their knowledge and sell their work. Most of these classes are conducted by professional/experienced instructors in the following interests;
- Sewing and Quilting
- Cake and Cooking
- Yarn and Fiber Arts
- Arts and Photo
- Home and Garden
Members who signed up, get a lifetime access to the classes which are delivered through high quality video presentation and comes with Q&A forums. The prices range between $20-$50 per course, but free lessons are also available for some.
How Can You Turn Your Passion Into Profit
1) Teach Online
There are generally two ways to go about this. The first method is obviously to become an instructor. If you are someone with years of experience in the business area or education within your industry, this is an opportunity to consider.
Since Craftsy places high priority for quality teaching, you’ll need to submit a course proposal for your application. Among the few things required in the form is information about your online presence. Now, you are probably wondering what is that.
Simply put, an online presence is basically the existence of an individual or business that can be found on the internet. It can be your social profiles or news articles that someone had interviewed you in the past. However, the best tool to promote your online presence is through a blog or a website that you own. This would show the Craftsy team that 1) You are real and 2) You are passionate in what you do.
There’s a big misconception that creating a website is difficult, but I can assure you that with today’s technology, you can get one up and running within a few minutes. But first, you need to get a custom domain – something with your name on it would be nice. There are many domain packages out there, but they should average about $10-$15 for one year’s registration fee.
For example, at the SiteRubix hosting platform, you can get a pretty decent .com extension for $13.99 that comes with privacy protection, email and technical support. That’s an all inclusive feature that you would rarely get with other registrars.
2) Earn With Affiliate Program
Creating video lessons can be very time consuming and might not be your cup of tea. In that case, you could consider joining their affiliate program instead. In this revenue model, all you need is to promote Craftsy online courses or physical products and earn sales commissions as a result of referring customers to their site. The application can be done through the ShareASale network.
The crafting niche is very huge on the internet and they fit into the ‘how-to’ type of topics very well. Let me show you what I mean. Have you seen additional phrases rolling out before from Google search whenever you want to learn for something online?
These are ideas suggested to you by Google based on topics that are trending and you can find thousands of ‘how-to’ using this simple technique. The main reason Craftsy creates online courses is to teach the audience how to do something, right? So you can actually match these ideas to relevant courses/products in your blog/website.
Here’s what you can expect to earn;
- First-time online course purchase – 75%
- Existing customer online course purchase – 15%
- Supplies purchase – 10%
- Referral into the affiliate program – $15 per sign up
So if a new customer buys a course that is worth $40, you will earn a whopping $30 in commission. If the same customer buys another course which is also priced at $40, you’ll earn $6. Now, you are probably wondering if this is for real. It is. Digital products such as online courses and eBooks generally carry lower maintenance costs which means, merchants can afford to give you a bigger payout without loosing too much profit.
But it can take a lot of convincing for people to buy digital products online because it’s not something that they can touch or feel immediately. So there’s a little bit of work to do there. However, as you continue to write helpful and knowledgeable content, your readers will learn to trust you more and eventually follow your recommendation.
Another advantage to affiliate marketing is that you are not restricted to only one merchant. To diversify your income stream, you can also work with other retailers to promote relevant products within your niche. For example, if you are writing about ‘how to use sewing machines’, you can promote the Janome brand through the Amazon marketplace and earn 4% commission from one sale.
Read this page to find out more about becoming an Amazon Associate.
Is Craftsy Worthy of Your Time?
I personally enjoy online learning and I think it’s a wonderful way to connect with different people and ideas right from your own comfort zone. From what I can see, Craftsy offers a genuine platform that can benefit a lot of people – mothers, teachers, retirees, students – any individual that want to learn something new and turn it into an interesting project.
You can be part of someone’s exciting journey so I highly encourage that you check out Craftsy’s online classes and start building your own online business today. If you have any thoughts or questions, just leave them in the comment area below and I’ll get back to you.
You may also be interested to read;
How to Find a Niche to Start an Online Business
Regina says
My husband loves to cook and he was thinking of setting up a cooking science website (he’s a chemistry teacher). If he were to go ahead with his site one day, I’m definitely going to point him towards Craftsy. He would need to work on finding a more targeted niche, but with the internet, the possibilities are endless.
By the way, have you had any experience with Udemy as compared to Craftsy? The impression I’m getting is that you need to pay to attend a course at Craftsy.
Cathy says
Hi Regina, most of the courses in Udemy and Craftsy are paid.
I think there used to be free ones, but I don’t see any value in them because you’ll only get superficial knowledge. If you are into the cooking niche, I think Craftsy would be a better resource for your audience because they really handpicked their tutors based on experience and professional background.
Salvatore V Jenkins Jr. says
Wow I am always looking for new learning sources and Craftsy sounds promising. The commission is amazing for affiliates – 75% that is the biggest percentage I have ever seen in a affiliate marketing program.
I took a look at the Craftsy’s site and there are a lot of learning options. Seems like a good source for anyone looking into getting into arts and crafts.
Thank for the post I will definitely be check out some of the classes in the near future, most likely for the art technique classes.
Leo says
I didn’t realize that such affiliate program can earn such a high percentage of commission. The first timer payout is incredible – a whopping 75% (*eyes wide opened)!
I understand the potential of using arts to affiliate with several programs to sell different items, however I am not that artsy and I don’t think that the merchants you mentioned will be useful for me at this point of time.
However, I will definitely take note of Craftsy online classes in the future if I do develop something artsy in me 🙂
Desron says
Hey Cathy,
I personally think that the creative individuals out there in the world possess the highest earning potential. If we just think about it for a second, some of the richest and well renowned individuals on the planet earth earned their riches from creating a product or inventing some sort of device. Creativity sells, there is no doubt about it. Mr Bill Gates would agree.
Simon says
Really well thought out post. I have always assumed I if I ever went into affiliate marketing, I would go for products such as those in Amazon rather than eBooks or online courses. Didn’t think there would be good levels of commission to earn with digital products, but it makes sense that this is the case.