Whenever I discovered an interesting product online, I am always curious to find out more about the owners by checking out the ‘About Me’ page. Learning who they are and why they do the things they do inspire me to transform plain ideas into online business opportunities. Here are the stories of four successful entrepreneurs that we can learn from.
(1) Peggy Byron – “Changing the Way People Sleep”
Peggy Byron was the creator of Au Lit Fine Linens, one of the leading bedding company in Canada. Established for more than 30 years, Byron had always been fond of fabric designs since her young age.
She started her first shop in Montreal selling only pure cotton sheets and when the business got bigger, she decided to produce her own collection.
Today, Au Lit Fine Linens sells all things linen proudly made in Canada and has been featured in several home magazines.
The official website displays a wide range of beautiful, crisp and rustic linens while educating users on how to choose good quality products for their sleep. In fact, the products are so comfortable to look at, it makes you want to sleep on one.
(2) Bill and Jess Geier – “The Benefits of Returning to Nature”
Bill and Jess are both father and daughter who team up to produce and sell raw fruits and vegetable juices. The business idea of Raw Generation stems from a very personal incident when they lost a family member battling with pancreatic cancer.
Since then, they have started looking for ways to eat healthier and that passion lead them to discover the nutritional benefit of raw juices.
The juice ingredients are made from a variety of raw fruits, vegetables, seeds and herbs. They are not subjected to any form of preservation or dilution and they are packed in BPA-free plastics and opaque bottles to prevent sunlight from destroying the nutrients within.
Raw Generation juices are as good as homemade and they promote these healthy concoctions in small batches through their online store.
*Bisphenol A (BPA) is an industrial chemical that has been used to make certain plastics and resins since the 1960s.
(3) Bridget Hilton – “Music Changes Everything”
Bridget Hilton is the founder of LSTN, a site that sells stylish headphones and earphones made from high quality reclaimed wood. As someone who is passionate about music, Bridget has a strong desire to connect people to sound which eventually brought her to help out in the Starkey Hearing Foundation.
For every sale made on her website, she would donate a hearing aid to someone in a developing country. To date, her company has restored hearing to more than 20,000 people and you can see some of their contributions in this video below.
(4) Jeff Sheldon – “Do What You Love What You Do”
Jeff Sheldon is a graphic designer by training, but sees himself creating his own online brand after graduating from college.
Driven by his passion for typography and minimal design, he started designing and selling T-shirts online and eventually created Ugmonk to promote high quality items such as clothing, accessories and prints. Each design is unique as they are professionally crafted by the creator himself.
Unlike other clothing retailers, Jeff takes to the internet to make his brand more personal and transparent. You can always find updates on his new creation through the official blog.
As a result of this exposure, they are able to market their products worldwide within just a few years of launching. Ugmonk has been featured in various media and also play an active role in giving back to the community as part of their business goals.
Do You See Yourself Starting a Business Too?
I am sure you can see that linens, headphones, clothes and juices are not any extraordinary items. In fact, we can easily get them at our local stores. However, because someone dares to think out of the box, these ordinary items are actually generating good profits online.
No matter what product you begin with, I think the foundation of creating a successful business is nothing more than providing people with something that can be used to improve their quality of life, and to some extend, give them happiness. So, even if it’s just a simple idea, I think you have more than enough to trigger a project plan.
If you are wondering how to get started, I would recommend that you check out Wealthy Affiliate as it provides a great training platform that helps aspiring entrepreneurs (like me and you!) to be successful in creating an online business.
Do you have any thoughts or questions about business ideas? Feel free to leave them in the commenting area below and I’ll get back to you.